Seen through our lens

POF Rental - Luxury Car Rental Dubai
POF Rental provides daily, weekly, and monthly hire of luxury sedans, supercars, and premium SUVs across Dubai. They also offer chauffeur services, airport meet-and-greet delivery, and no-deposit membership packages.

Lamborghini Cairo
Located on Joseph Tito Road in New Nozha, Lamborghini Cairo serves as the premier official destination for Italy's famed super sports cars in Egypt. The contemporary 300-square-meter facility conforms strictly to Lamborghini's global corporate design standards, presenting an immersive brand universe for enthusiasts and collectors. Clients can explore flagship electrified supercars, utilize the bespoke Ad Personam personalization studio, and access certified aftersales care with genuine factory parts.

Auto Stad Automotive
Auto Stad Automotive specializes in high-end vehicle sales, catering to discerning automotive connoisseurs in Egypt. Their inventory showcases an elite range of supercars, grand tourers, and top-tier luxury SUVs from world-renowned marques including Mercedes-AMG, BMW M, Porsche, and Land Rover. Providing professional sales advisory and sourcing services, the showroom delivers an exclusive luxury car buying experience.

Pupil of Fate Motors
Pupil of Fate Motors is an elite destination for automotive connoisseurs, specializing in rare hypercars, supercars, and coveted collector classics from the 1980s and 1990s. Spanning an expansive, state-of-the-art showroom facility in Dubai, it curates world-class marques such as Ferrari, Bugatti, McLaren, and Rolls-Royce alongside bespoke collector editions. The venue delivers an end-to-end luxury automotive experience encompassing vehicle sales, specialized super car rentals, and dedicated concierge services.

ESCĀ Heliopolis
Established as the flagship venue of ESCĀ Hospitality Group, ESCĀ Heliopolis offers an intimate, refined culinary escape in the Almaza neighborhood. The restaurant presents an elevated dining experience pairing inventive contemporary dishes and sushi with handcrafted signature cocktails. Its warm, dimly lit ambiance and polished service create an effortlessly sophisticated atmosphere tailored for curated evenings.

Maa'soom
Maa'soom offers a dual experience that transitions from unhurried, sun-drenched beach days to intimate, high-energy evenings. The menu, a collaboration between renowned chefs, focuses on sharing platters and open-fire techniques set against the backdrop of the Mediterranean. The venue emphasizes a balanced atmosphere of quiet luxury and expressive communal dining.

Kempinski Palace Cairo
Standing majestically in New Cairo, this 5-star property features 245 elegant rooms and suites designed for both business and leisure travelers. The hotel offers a sophisticated retreat with lush garden views, a luxurious spa, and a variety of exquisite culinary experiences. It serves as a premier destination for high-profile events, boasting some of the largest ballroom facilities in Egypt.

Zia Amelia Ristorante Pizzeria
Founded in 2012 in El Gouna by Riccardo and Patrizia, Zia Amelia brings a refined, authentic Italian dining experience to Egypt. The restaurant is celebrated for its commitment to traditional Neapolitan techniques, featuring wood-fired pizzas and handcrafted pasta prepared with premium imported ingredients. With locations in El Gouna and New Cairo, it offers a sophisticated yet welcoming atmosphere perfect for both intimate dinners and celebratory gatherings.

Gigi Rigolatto Dubai
Gigi Rigolatto Dubai brings the spirit of the Italian Riviera to J1 Beach through a refined beachfront destination combining Italian dining, a private beach, pool, Mediterranean-style garden and the Bellini Bar. Designed around relaxed luxury, the venue moves naturally from daytime beach and pool experiences to long lunches, sunset drinks and elegant dinners. Its restaurant focuses on authentic Italian cooking made with fresh and seasonal ingredients, with dishes including Arancini al Tartufo, Vitello Tonnato, Gnocchi al Pomodoro, seafood and Italian desserts such as Tiramisù. Guests can dine indoors or outdoors within its garden and terrace spaces. Beyond dining, Gigi includes a private beach, swimming pool, four private cabanas, the Bellini Bar, Gigi Circus kids' experience and a lifestyle boutique offering beachwear, accessories, tableware and other curated pieces. Dedicated valet parking is also available.

F1rst Motors
F1rst Motors is one of Dubai’s most recognized luxury and hypercar showrooms, located on Sheikh Zayed Road in Al Quoz. Established in 2021, the brand has built a strong name around rare cars, modern supercars, limited-production hypercars, and high-end luxury automobiles. Its collection includes names such as Bugatti, Ferrari, Lamborghini, Pagani, Rolls-Royce, McLaren, Porsche, Mercedes-Benz, and other major performance and luxury marques. The showroom is positioned as a destination for collectors, car enthusiasts, and serious buyers looking for standout vehicles, special specifications, and access to some of the most desirable cars in the world. Beyond car sales, F1rst Motors also offers available car listings, sold car archives, car comparison, car specifications, sell-my-car services, image and video galleries, a 360 showroom experience, and automotive news.

Khufu’s Restaurant
Khufu’s is one of Egypt’s most distinctive dining destinations, located inside the historic Giza Plateau with the Great Pyramids forming part of the experience. The restaurant presents Egyptian cuisine through a refined contemporary lens, taking familiar local flavours, ingredients, and memories and turning them into a more elevated dining language. The experience is built around more than food. The location, architecture, service, and view all work together to create a restaurant that feels deeply connected to Egypt’s identity. Guests visit for breakfast, lunch, special occasions, private experiences, and destination dining, with a menu that reflects Egyptian heritage without feeling old-fashioned or forced. Led by Chef Mostafa Seif and part of Pier88 Group, Khufu’s has become one of the strongest names in the regional dining scene, earning recognition from MENA’s 50 Best Restaurants and positioning Egyptian cuisine on an international stage.

MAZI
MAZI is a Mediterranean beach club and dining destination set on the white sand of Mountain View Ras El Hekma. Built around the idea of gathering “together by the sea,” the place combines long beachfront tables, fresh seafood, raw bar selections, whole fish, cocktails, sunset sessions, and music that carries the experience from golden hour into the night. It is made for summer days that move from beach dining to sunset drinks, live DJ sets, and relaxed Mediterranean energy by the North Coast sea.

SwiftJet
SwiftJet is an Egyptian private aviation company offering bespoke jet charter services and personalized air travel. Focused on privacy, safety, and efficiency, they provide a refined flying experience for business and private clients across the region.

Auto Boutique
Auto Boutique is one of the established names in Egypt’s automotive market, with locations in Heliopolis and Sheikh Zayed. The dealership offers selected brand-new and pre-owned cars through a trusted, premium buying experience, serving clients looking for reliable cars, smooth service, and a more refined way to buy or sell.

Address Marassi Golf Resort
luxury golf resort in Marassi, Sidi Abdel Rahman, set around lush greenery, serene lakes, and championship golf views on Egypt’s North Coast. The resort brings the Address Hotels + Resorts identity to Egypt through a Tuscan-style, low-rise design, refined rooms and residences, dining concepts, spa, fitness, pools, kids’ facilities, and access to Al Alamein Hotel beach. At the heart of the property is an 18-hole golf course designed by Peter Harradine, supported by a Golf Clubhouse, Academy, and Pro Shop. The resort also offers wellness experiences through The Spa, 24-hour fitness facilities, heated pools, and dining venues including Nooraï, Blé, Links, and Pool Lounge. It also works as an elegant events and wedding destination, with garden and ballroom spaces overlooking the golf course.

Kyma Beach
Kyma Beach SouthMED Egypt is a Greek-inspired beach club and restaurant located at SouthMED, North Coast. Created through the partnership between TMG Group and RIKAS Hospitality Group, Kyma brings beachfront dining, beach bookings, DJ events, private gatherings, and a lively Mediterranean atmosphere to Egypt’s summer season. The restaurant serves Greek and Mediterranean dishes, from taramosalata and chicken souvlaki to seafood risotto and galaktomoureko, with a menu designed by RIKAS Hospitality Group’s corporate chef, Gilles Bosquet. A destination built for sea, food, music, and summer gatherings.

Lemon Spaces
Lemon Spaces is an Egyptian personalized hospitality brand creating design-led stays between hotels and rental apartments. Rooted in local culture and the idea of “Ikram El-Deif,” the brand curates and manages spaces with distinctive interiors, quality control, amenities, and guest support before, during, and after each stay. Today, Lemon Spaces operates across 5 areas with 84 spaces and 2,000+ experiences, offering guests a stay that feels refined, easy, and close to home.

GÄRTEN is a relaxed all-day dining destination designed to feel like home, offering a generous mix of breakfast trays, sandwiches, grills, Egyptian favourites, desserts and crafted drinks. With locations across Trivium, Lake Town, Telal Sahel and Caesar Matcha Sahel, it is made for casual breakfasts, family gatherings and easy summer dining.

Blue Box Café Dubai is a unique Tiffany & Co. dining experience inside the Tiffany & Co. flagship store at Dubai Mall, created in partnership with RIKAS Hospitality Group. Inspired by Tiffany’s New York heritage, the café serves French-inspired New York classics through Breakfast at Tiffany’s, Afternoon Tea, and elegant all-day dining, offering a refined daytime experience in one of Dubai’s most recognizable luxury settings.

EL Mahsoub Car is a Heliopolis-based car dealership offering brand-new and pre-owned cars, with a focus on selected premium vehicles and trusted buying experience. Known for its showroom presence and curated car selection, the dealership serves clients looking for reliable sourcing, clean condition cars, and a smooth process when buying or upgrading their vehicle.
